Do you have Amazon advertising case studies for my product category?
Our published case studies span CPG, Home, Lifestyle, Beauty, Pet, Apparel, Office & Stationery, Outdoors & Sports, Supplements and Toys & Games. Use the category filters above the collection to see the work closest to your own catalog.
What results have you achieved for beauty and personal care brands on Amazon?
Sacheu grew Amazon revenue from $2.17M to $11.03M, a 406.7% year-over-year increase, while TACoS fell from 22.37% to 12.05%. A CPG skincare brand cut TACoS by roughly 70%, from over 50% down to the 15% to 20% range. A personal care brand reached #5 in Soap on Amazon US within six weeks, with Subscribe and Save subscribers up 60%.
Do you have Amazon case studies for home and kitchen brands?
A premium home brand generated $3.2M in first-year Amazon revenue from a cold start without discounting or damaging its D2C channel. Scentify grew from $478.5K to $1.83M. A home goods brand grew total net margin dollars by approximately 450% while scaling its catalog from around 5 parent ASINs to nearly 300.
Do you have Amazon advertising case studies for pet brands?
Yes. A pet treats brand reached $1.04M in monthly revenue, its first seven-figure month, acquiring over 60,000 new-to-brand customers in December alone. Shameless Pets became the #2 Best Seller in dog dental sticks while holding TACoS below 25% in a high-CPC subcategory.
Do you have case studies for supplement and nutrition brands?
Yes. GenCare reached a 41.55% conversion rate across 737,444 sessions and was named a finalist in the 2023 Amazon Ads Partner Awards, scaling in the OTC allergy category.
Which case study shows the largest Amazon revenue growth?
Sacheu, at 406.7% year over year, from $2.17M to $11.03M in Amazon revenue, with ad sales up 464.6% over the same period.
Do you have case studies showing lower TACoS without losing sales?
Yes. A CPG skincare brand went from over 50% TACoS to the 15% to 20% range, roughly a 70% reduction, with CPCs down 25% to 35% and sales momentum maintained. A legacy organic brand dropped TACoS from 11.79% to 9.57% while growing revenue 49.4% year over year, with ad sales up 47% on only a 21% increase in spend.
Do any case studies show Best Seller rank improvements?
Yes. A fishing brand took #1 in Fishing Tackle Boxes and Soft Plastic Lures. Shameless Pets reached #2 in dog dental sticks. A personal care brand went from #16 to #5 in Soap on Amazon US in six weeks.
Do you have case studies for brands launching on Amazon for the first time?
Yes. A premium home brand launched cold and reached $3.2M in first-year Amazon revenue while protecting its price and D2C performance. A licensed toy catalog launched across Amazon and Walmart simultaneously against a movie release window, hitting its Q2 target before quarter-end on a combined budget under $85K.
Are these Amazon case studies only, or do they cover other retail media?
The collection is primarily Amazon. Walmart Connect appears in a licensed toy launch, where it delivered over $242K in ad sales at a 5.81x blended ROAS alongside the Amazon campaign. A Target case study is in progress.
Why are most of the brands in these case studies not named?
Most are active clients who asked not to be named, so their case studies are anonymized at their request. The brands we can name are Sacheu, Shameless Pets, Scentify and GenCare, and their cards carry the brand name. The figures are the accounts' own either way.
How do I get results like these for my own brand?
Every engagement starts with a read of your actual account rather than a template. Request a free Amazon PPC audit for an instant read on where spend is leaking, or book a call to talk through what the work would look like in your category.
Sacheu · Beauty
$11.03M Amazon revenue, up from $2.17M
Read the case study
